Privacy Policy
Last Updated: September 10, 2026
Fortified Structures, Inc. (“Fortified Structures,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide to us. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit fortifiedstructuresinc.com (the “Website”), submit information through our Website, or otherwise interact with us online.
By using our Website, you acknowledge the practices described in this Privacy Policy.
1. Information We Collect
We may collect information that you voluntarily provide to us, including:
- Name
- Email address
- Telephone number
- Mailing or property address
- Information related to your interest in purchasing a home, property, development, or other Fortified Structures services
- Information submitted through contact forms, waitlists, warranty requests, or other Website forms
- Photographs, documents, or other files you choose to upload
- Any other information you voluntarily provide to us
We may also automatically collect certain information when you visit our Website, such as:
- IP address
- Browser type
- Device type
- Operating system
- Pages viewed and time spent on the Website
- Referring website or source
- General geographic information derived from your IP address
- Other website usage and analytics information
2. How We Use Your Information
We may use information we collect to:
- Respond to questions, inquiries, or requests
- Provide information about our homes, communities, construction services, developments, or other offerings
- Contact prospective homebuyers, developers, landowners, customers, or other interested parties
- Manage waitlists and requests for information
- Process and respond to warranty submissions
- Provide customer service and support
- Communicate with you regarding projects, properties, products, services, or inquiries
- Maintain customer and prospective customer records
- Improve the functionality, performance, and content of our Website
- Understand how visitors use our Website
- Conduct marketing and advertising activities where permitted by law
- Protect our Website, business, customers, and users from fraud, misuse, or security threats
- Comply with applicable laws, regulations, legal processes, or governmental requests
3. HubSpot
We use HubSpot as a customer relationship management (“CRM”), marketing, communication, and website technology provider.
When you submit information through certain forms on our Website, the information you provide may be transmitted to and stored within HubSpot. This may include your name, email address, telephone number, property or project information, communications with us, and other information you choose to provide.
Depending on the services and features enabled on our Website, HubSpot may also use cookies and similar technologies to collect information about your interactions with our Website, such as pages visited, referring sources, device and browser information, IP address, and interactions with forms or communications.
We may use HubSpot to:
- Manage inquiries and prospective customer information
- Maintain customer and contact records
- Respond to requests submitted through our Website
- Manage Website forms
- Send and manage email communications
- Track and manage customer or prospective customer interactions
- Analyze Website and marketing activity
- Improve our marketing and customer communications
HubSpot processes information on our behalf in accordance with its applicable terms and privacy practices.
4. Cookies and Tracking Technologies
Our Website may use cookies, pixels, tags, and similar technologies to operate the Website, remember preferences, analyze Website traffic, understand how visitors interact with our Website, and improve our services.
These technologies may be provided by us or by third-party service providers, including HubSpot and analytics or advertising providers.
Some cookies are necessary for Website functionality, while others may be used for analytics, personalization, or marketing purposes.
You can generally control or disable cookies through your browser settings. Depending on the Website's configuration, additional cookie preference controls may also be available. Disabling certain cookies may affect the functionality of portions of the Website.
5. How We Share Information
We do not sell your personal information for monetary compensation.
We may disclose information to service providers that perform services on our behalf, including HubSpot, website hosting providers, analytics providers, marketing and advertising providers, email and communication services, information technology providers, and professional advisers.
These providers may process personal information as reasonably necessary to provide their services to us.
We may also disclose information:
- When required by law, regulation, subpoena, court order, or other legal process;
- When necessary to protect the rights, property, safety, or security of Fortified Structures, our customers, or others;
- In connection with a merger, acquisition, financing, sale of assets, restructuring, or other business transaction; or
- With your consent or at your direction.
6. Email and Other Communications
If you provide your email address or telephone number, we may use that information to respond to your inquiry or communicate with you regarding Fortified Structures, our homes, developments, projects, services, or your relationship with us.
We may use HubSpot or another communications provider to send and manage these communications.
Where required by law, we will obtain appropriate consent before sending promotional communications.
You may opt out of promotional email communications by following the unsubscribe instructions included in those communications. Even if you opt out of marketing communications, we may continue to send non-promotional communications relating to an existing transaction, warranty request, project, or other business relationship.
7. Information Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, use, alteration, or disclosure.
However, no method of transmitting information over the Internet or storing information electronically is completely secure. Therefore, we cannot guarantee the absolute security of information transmitted to or through our Website.
8. Data Retention
We may retain personal information for as long as reasonably necessary to fulfill the purposes for which it was collected, provide our services, maintain business and warranty records, comply with legal obligations, resolve disputes, and enforce agreements.
Retention periods may vary depending on the type of information and the reason it was collected.
9. Third-Party Websites and Services
Our Website may contain links to websites, social media platforms, or services operated by third parties.
Fortified Structures is not responsible for the privacy practices, security, or content of third-party websites or services. We encourage you to review the privacy policies of any third-party websites you visit.
10. Children's Privacy
Our Website is intended for a general audience and is not directed toward children under the age of 13.
We do not knowingly collect personal information from children under 13 through our Website. If we become aware that we have collected personal information from a child under 13 without appropriate authorization, we will take reasonable steps to delete the information.
11. Your Privacy Choices
Depending on where you live and applicable law, you may have certain rights regarding your personal information. These may include the right to request access to, correction of, or deletion of certain personal information we maintain about you.
You may contact us using the information below to submit a privacy-related request.
We may need to verify your identity before completing certain requests, and some information may be exempt from a request where permitted or required by law.
You may also adjust your browser settings to limit or block certain cookies and tracking technologies.
12. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices, Website, services, technology providers, or applicable legal requirements.
When we make changes, we will update the “Last Updated” date at the top of this Privacy Policy. We encourage you to review this page periodically for updates.
13. Contact Us
If you have questions about this Privacy Policy, our privacy practices, or information we maintain about you, please contact:
Fortified Structures, Inc.
Roswell, New Mexico
Phone: 575-552-9060
Website: fortifiedstructuresinc.com
